[ CAMPAIGN WIZARD ]
Describe the goal and the budget. Get a whole campaign, not a checklist.
The Campaign Wizard plans the strategy, maps the funnel, builds a dated blueprint timeline and then generates the blog posts, emails, social drafts and landing pages that deliver it — all in your Brand Book voice.
In short
The MKTGToolkit Campaign Wizard is an AI marketing campaign planner. You give it a goal, an audience, a budget and a timeframe; it produces a grounded strategy with realistic budget benchmarks, a funnel map from awareness to nurture, a dated blueprint timeline on the shared calendar, and the actual assets — blog posts, emails, social drafts, landing pages and ad keywords — each generated from your Brand Book.
- Strategy grounded in real budget benchmarks
- Funnel map: awareness → conversion → nurture
- Dated blueprint on the shared calendar
- Generates the real assets, not just a plan
What the Campaign Wizard does
Goal to full campaign
One brief becomes a multi-channel campaign container with every asset linked to the parent, so nothing floats loose in a folder.
Budget reality checks
Recommendations are grounded in real channel benchmarks, and a zero-budget mode pivots the whole plan and its KPIs to organic growth.
Funnel visualiser
An interactive map shows awareness, engagement, conversion and nurture, with each asset placed on the stage it is meant to serve.
Blueprint timeline
A dated schedule writes into the master campaign calendar alongside your blog, email, social and paid work.
Multivariate themes
Strategy multipliers spin variants of the same message across channels, with visual parenting so a theme's assets stay grouped for testing.
One place to report
Every child asset reports back to the campaign, so you can see what the whole push produced instead of per-tool fragments.
Campaign Wizard is one app. The advantage is the system behind it.
MKTGToolkit is built around two shared layers. The Brand Book holds your strategy — voice rules, target markets, offers, proof library, competitors, colours, layouts and authors. The Brain holds your execution — tasks, planner, meetings, notes, brain dumps and the calendar every app writes to. Each app is a surface on top of those two layers, which is why an idea can travel from a Monday note to a published asset without being retyped.
Brand Book
Voice rules, markets, offers, proof library
The Brain
Tasks, planner, meetings, content calendar
Brief
Goal, audience, budget and timeframe — or pull a brief straight from a Brain dump.
Strategy
The wizard grounds the plan in market benchmarks and your Brand Book, and maps the funnel.
Blueprint
A dated timeline lands on the shared campaign calendar with owners and channels.
Generate & ship
Blog, email, social, landing page and keyword assets generate in your voice and stay linked to the campaign.
Apps that share the same context
Why it matters for consistency
Most campaign tools stop at a plan. Because the wizard sits on the Brand Book and the Brain, the plan it writes is executable: the same voice rules, offers and proof flow into every asset it generates, and the timeline lives on the calendar your team already works from.
MKTGToolkit Campaign Wizard vs a campaign planning template
| The job | Planning template | MKTGToolkit Campaign Wizard |
|---|---|---|
| Strategy | A blank framework you fill in | AI strategy grounded in benchmarks, your market and your offers |
| Budget | Guesswork | Budget reality checks, plus a zero-budget organic mode |
| Timeline | A spreadsheet nobody opens | Blueprint timeline on the shared campaign calendar |
| Assets | A to-do list of things to write later | Blog, email, social, landing page and keyword assets generated in-app |
| Testing | Ad hoc variants | Strategy multipliers and visual parenting for theme testing |
| Reporting | Stitching tools together | Every asset rolls up to one campaign record |
Questions
people ask
Quick answers about pricing, capabilities and how Campaign Wizard fits with the rest of MKTGToolkit.
Campaign Wizard. Powered by the Brand Book + Brain.
Plan your next campaign in one sitting for €15/month per app. The Brain and the Brand Book are included free with any subscription, so the connective tissue is always there.